Samsung launches the Baker Series microwaves in India

Press release

  • The 2021 Baker Series microwaves offer features that were earlier available only in high-end convection microwave models
  • The new range comes with intuitive touch panels, glass finish, and extremely sleek design; available in attractive Clean Pink color

 GURUGRAM, India – March 18, 2021 – Samsung, India’s most trusted consumer electronics brand, today announced the expansion of its kitchen appliances range by launching the Baker Series microwaves that come with industry-first features such as steaming, grilling, and frying with pro-level convection features that will appeal to young millennials who have turned into home chefs and are adopting healthy eating habits.

Along with world-class technology, this sleek and stylish-looking range – also includes models in Clean Pink color – enables the evolved home chef to make extremely delicious desserts, crispy, oil-free snacks, and steamed dishes in the Baker Series microwaves, which was earlier possible only in high-end convection microwave models.

As people are spending more time at home, several of them love to try their hands at cooking and baking. The Baker Series microwaves are a must-have for any contemporary kitchen and perfect to help consumers explore the hidden chef in them.

“Besides working from home and studying from home, a new trend that we are seeing is people baking and trying new recipes at home. People across the country, especially millennials, donned their chef’s hat as they spent more time at home and restricted eating out. To address consumers’ renewed passion for cooking healthy and delicious food at home, we have launched Baker Series Microwaves with industry-first Home Desert, Steam Cook and Grill Fry features in the entry-level segment,” said Sandeep Singh Arora, Senior Director, Online Business, Consumer Electronics, Samsung India.

Samsung launches the Baker Series microwaves in India min
Samsung launches the Baker Series microwaves in India min

With their elegant and sleek design, more intuitive controls, distinctive handles, glass finish body, these microwaves have been carefully crafted to make them aesthetically appealing, blending perfectly with the modern urban modular kitchen decor.

Furthermore, these stylish-looking innovative microwaves come with accessories such as a glass steam cooker, round rack, and crusty plate. It’s 99.9% anti-bacterial ceramic enamel interior makes the microwave durable and easy to clean.

Price and Availability

With advanced technology, enhanced functions, and premium design features, Samsung has launched five models under the new Baker Series – two Grill Fry models and three Steam Cook models – that are available in 23 liter capacity. The range is available on Flipkart and Amazon, and Samsung’s official online store Samsung Shop, with prices ranging from INR 10,290 – INR 11,590.

The new 2021 range of Samsung Baker Series microwaves come in Clean Pink, Pure Black, and Clean Gray colors giving the aesthetics of kitchens a new and stunning enhancement.

Samsung Baker Series microwaves come in Clean Pink Pure Black and Clean Gra min

Healthy Living with Samsung Microwaves

With consumer’s focus shifting towards health and hygiene, Samsung has introduced Baker Series microwaves that come in two variants: Steam Cook variant with an auto steam function that comes with glass steam cooker accessory and Grill Fry microwaves with Crusty Plate that enables oil-free frying.

Both Steam Cook and Grill Fry microwave models come with a Home Desert feature for making delicious deserts at home in a jiffy.

Features of Baker Series Microwaves:

Home Dessert

Making microwave desserts like egg pudding, chocolate mud cake, banana bread, brownies, and much more is possible with the touch of a button. Quick, easy & delicious!

 Grill Fry

Grill Fry microwaves come equipped with a Crusty Plate which will enable consumers to perform frying without oil and enjoy oil-free french fries, chicken nuggets, cheese sticks, chicken wings, potato chips, etc.

Steam Cook

Steam Cook microwaves come with a Steam Cooker and the Auto Steam function allows one to steam vegetables, meat, fruits, eggs, porridge, rice, potatoes etc.

Hygienic & Easy Clean Interior

The 99.9% anti-bacterial, smooth and durable Ceramic Enamel is easy to clean and doesn’t discolor over time. It is highly rust and scratch-resistant, making the microwave last longer. Ceramic Enamel also ensures that cooking time is reduced, heat penetrates deeply and evenly, and all nutritional value is preserved.

Saves on Standby

Cook delicious meals while being energy-efficient at the same time. The ECO Mode significantly reduces energy consumption with the industry’s lowest standby power. When you are not cooking, the power used to maintain essential functions is kept to a minimum. So, you not only save energy, but you also save money while protecting the environment

Simple UX

Enjoy an intuitive and stylish way to cook. The Glass Touch control panel has just 6 essential buttons, which can be selected with the touch of your finger. And, being completely made of glass, it blends seamlessly with the front, mirroring the glass door, to create a minimalist yet stylish look.

New Design

The all-new Baker series from Samsung is elegantly designed to seamlessly blend and complement your contemporary kitchen. Choose a microwave oven that perfectly matches your personal taste and the style of your kitchen.


Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.