Sennheiser Launches HD 250BT and CX 120BT in India

New Delhi, India, 07 October 2020: German audio giant Sennheiser today launched its new wireless headphones in India – the Sennheiser HD 250BT and wireless earphones – the Sennheiser CX 120BT. The all new Sennheiser HD 250BT headphones deliver a thrilling audio experience with dynamic bass, state-of-the-art Bluetooth connectivity and a durable design that is built to take on life’s adventures. Boasting a 25-hour battery life and advanced codec support at an affordable price, the new HD 250BT lets listeners enjoy Sennheiser’s superior audio anytime and anywhere.
The new Sennheiser CX 120BT earphones offer the perfect combination of great sound and wireless freedom, with a six-hour battery life and an ultra-light design that is tough enough to take anywhere. Whether listening to a podcast on the go, playing that new favorite song on repeat or relaxing at home while watching a new TV show, the audio specialist’s new earphones deliver clear and balanced Sennheiser sound for every occasion.

Mr. Kapil Gulati, Director, Consumer Segment, Sennheiser India, said, “We are extremely excited to launch not just one, but two new offerings that are best fitted for our Indian audience. Especially with the festive season right around the corner in the country, we thought this is the perfect way to bring in the festive cheer with a bang! At Sennheiser, it has been our constant endeavor to understand the needs and preferences of the consumers and we remain committed to introducing products that best cater to these evolving needs. Keeping all of this in mind, we are launching the HD 250BT and CX 120BT to offer our consumers here the best everyday audio experience in every price category. India is also the first country for us globally where both these products are being introduced. For the past 75 years, Sennheiser has been shaping the future of the audio industry and are passionate about bringing the best sound quality to our customers. Through these new products, we aim to provide the same quality experience in the affordable category and are looking forward to seeing how our consumers respond to the same.”

Sennheiser’s new HD 250BT headphones are equipped with the audio specialist’s famed transducer technology. Support for high-quality audio codecs such as AAC and aptXTM as well as rock-solid Bluetooth 5.0 connectivity ensure remarkable wireless audio quality with dynamic bass for music enjoyment on the go. For listeners seeking to personalize their audio experience, the Sennheiser Smart Control app’s intuitive equalizer makes it possible to tailor the sound experience according to individual taste. Meanwhile, aptX™ Low Latency perfectly synchronizes audio with on-screen action while watching videos.

Sennheisers new HD 250BT headphones
Sennheiser new HD 250BT headphones

Whether listening to music on the road for hours at a time, watching videos, or taking calls via the built-in microphone, the HD 250BT’s outstanding 25-hour battery life ensures the headphones keep pace with the busiest lifestyles. Featuring a rugged design, soft, noise-isolating ear pads, and intuitive controls, the HD 250BT is built to take on life’s adventures.

With the new CX 120BT, a world of great sound is always ready. The wireless earphones boast a compact, take-anywhere design while delivering clear audio and wireless freedom. They offer a detailed and balanced wireless sound experience that can be enjoyed without compromise thanks to SBC and aptX™ codec compatibility, as well as aptX™ Low Latency to keep audio in perfect sync with video content. Bluetooth 4.1 ensures fast, reliable connectivity and multi-pairing to enable fuss-free connection with two devices simultaneously. With a six-hour battery life that can be recharged in just 1.5 hours, the CX 120BT comes with enough power to get through the day.

Sennheiser CX 120BT earphone
Sennheiser CX 120BT earphone

The comfortable around-the-neck design features a durable matte-black cable, complemented by high-gloss red and metallic silver accents on the earbuds – a stylish look that places the focus on the sound experience. Meanwhile, an intuitive three-button remote ensures effortless management of calls and audio. Users can select ear adapters in three sizes, ensuring the perfect fit for optimal comfort and excellent passive noise isolation for listening in louder environments.

The Sennheiser HD 250BT is now available in India for INR 5,490 and CX 120BT is available in India for INR 3,490 on, other E-Commerce platforms, and leading electronic retail outlets in the country.

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